Auto dealerships in Vermont face increasing regulatory scrutiny under the Federal Trade Commission's Safeguards Rule. This rule, updated in 2021, requires non-banking financial institutions-including most auto dealers-to implement comprehensive information security programs to protect customer data. For dealers in Vermont, compliance isn't just a legal requirement-it's a way to build customer trust and avoid hefty penalties. Dealerships collect sensitive personal data such as Social Security numbers, credit histories, and employment information, making them attractive targets for cybercriminals. The Safeguards Rule mandates key actions like risk assessments, employee training, and vendor oversight. With enforcement increasing nationwide, it's crucial that dealers in Vermont understand what steps to take now. Many dealers may not realize that failing to comply could result in fines or lawsuits, especially if a data breach occurs. The FTC is expected to ramp up audits and enforcement actions, particularly against businesses that process large volumes of customer financial data. In Vermont, regulators and trade associations are urging dealers to act quickly. Investing in compliance measures such as multi-factor authentication, regular security testing, and a designated information security officer can help ensure compliance. By taking proactive steps, auto dealerships in Vermont can protect themselves, their customers, and their reputations. The FTC Safeguards Rule isn't just another regulation-it's a framework for responsible data stewardship that all dealers in Vermont should embrace.